Supercharge HDFC Life's Email Performance with Netcore
Resolving Deliverability Challenges & Unlocking Next-Gen AMP Use Cases for enhanced customer engagement and operational efficiency.
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Email Infrastructure Challenges at HDFC Life
Unoptimised Subject Lines
Poor engagement metrics resulting from lack of personalised or high-performing subject lines, limiting open rates and customer interaction.
Missing DKIM Authentication
Reduced trust signals and elevated spam risk despite having SPF and DMARC protocols in place, affecting deliverability to customer inboxes.
Low IP Reputation (Sender Score: 73)
Reputation challenges caused by high unknown user rates and inconsistent email volume patterns, limiting campaign effectiveness.
Critical Email Performance Issues
High Bounce Rates
Consistently elevated bounce rates are significantly impacting your sender reputation and inbox placement. Without proper list hygiene protocols, these metrics continue to deteriorate.
Inconsistent Inboxing & Visibility
Limited reporting capabilities and lack of actionable insights into delivery and engagement metrics make performance optimisation virtually impossible.
Powering Email Excellence with Netcore Cloud
End-to-End Email Authentication
Complete SPF, DKIM, and DMARC setup with continuous monitoring to ensure maximum deliverability and sender trust signals.
Primary Inbox Placement
AI-driven warm-up protocols, intelligent IP pool rotation, and advanced deliverability scoring to ensure messages reach customers.
AI-Based Subject Line Optimizer
Significantly improve open rates with intelligent subject line suggestions based on historical performance data and industry benchmarks.
Real-Time Insights & Automated Hygiene
Real-Time Performance Dashboard
Gain complete visibility into critical metrics including delivery rates, bounces, and engagement through an intuitive, comprehensive dashboard.
Automated List Hygiene
Prevent high bounce rates through intelligent, automated removal of invalid or unknown users, maintaining pristine sender reputation.
Our dedicated IP strategy provides HDFC Life with optimised sending infrastructure tailored to your specific volume and compliance needs.
Elevate Engagement with AMP-Powered Emails
Trusted, Fast, and Interactive Experiences — Right in the Inbox
Policy Summary + Download
Allow customers to view and download policy details directly within emails, eliminating friction and reducing support queries.
Insurance Calculator
Embed interactive calculation tools directly in emails, enabling prospects to explore options without leaving their inbox.
Claim Status Tracker
Provide real-time claim status updates through interactive elements, improving transparency and reducing follow-up calls.
Why Netcore for HDFC Life?
6,500+
Global Brands
Trusted by leading companies worldwide for mission-critical email communications.
30-40%
CTOR Uplift
Proven increase in click-to-open rates with our AMP-powered email journeys.
100%
Compliance
Fully compliant with IRDAI & DPDP norms for insurance communications.
As an AMP-certified ESP with India-first infrastructure, we deliver fast, secure, and localised email experiences. We've successfully executed similar projects for BFSI brands including ICICI Bank, Tata AIG, and HDFC Ergo.
Let's Fix Deliverability & Reimagine Email for HDFC Life
Ready to Transform Your Email Channel?
Our team of deliverability experts and AMP implementation specialists are prepared to help HDFC Life achieve breakthrough results in customer engagement and operational efficiency.
Take the first step towards revolutionising your email programme with actionable insights and proven solutions.